Brief 06.05.2023 03:21 от Dmytro Lynnyk
Page: https://linnikov.agency/brif-logotip-2/ (Бриф логотип)
Date: 06.05.2023 03:21:10
IP: 172.71.166.111
Location: United States, Texas, Dallas
How would you want us to call you?: Dmytro Lynnyk
How can we contact you?: [email protected]
What is your phone number?: 4692560961
What is your phone number?: Facebook
What stages of branding can we be useful at?: Логотип и визуальная айдентика
What stages of branding can we be useful at?:
What will we work with: product or company? What is its name? Your site:
What are you proud of in your company?:
What are you proud of in your product?:
Plans and objectives of the company? Not financial plans like «we want to earn a billion», but the social responsibility of the manufacturer or the reason for creating a business.:
What is the nature and lifestyle of your product consumer?:
What other audiences interact with your company and product, besides end-buyer?:
Why do people buy products in your category? For example, cosmetic products can be bought due to different reasons: hide fatigue, prolong youth, take care of future health, attract people.:
What do you promise to people who use products of other categories solving the same problems? For example, when they choose a train instead of a plane.:
What prevents people from buying your product for the first time or repeatedly?:
How do you convince customers that your product is better than counterparts?:
What words do people use to recommend the product or company to friends or in social networks?:
Who are your competitors and what do they promise the audience?:
What are the foreign counterparts, and what is good and bad in them?:
If you compare it to a person, what is the nature or character of your product or company?:
Language versions (Cyrillic, Latin). Specify a name for each version.:
In your opinion, what logo character and style is preferable for creating an image you want for your brand?:
In your opinion, what type of logo is preferable for creating an image you want for your brand? (text logo, icon logo, combined, ligature, calligraphy, etc.):
Which colors do you prefer for creating an image you want for your brand?:
Give examples of the logo and style of other brands that you consider successful in terms of creating a desired image for the brand and explain why.:
Give examples of the logo and style of other brands that you consider NOT successful in terms of creating a desired image for the brand and explain why.:
Limitations that must be considered: existing brand manual, results of marketing research, name or other.:
How do you see your logo? What character should suit it?:
male _____[5]_____ female
young _____[5]_____ mature
luxurious _____[5]_____ economical
playful _____[5]_____ serious
simple _____[5]_____ complex
graceful _____[5]_____ noticeable